hile AI is still searching for the devices and apps that can win over consumers — and CES proved that the experiments are still all over the map — the journey of AI in business, industry, and the enterprise is racing ahead at a much faster pace and with a lot more clarity.

While enterprise tech used to be a footnote at CES, it now occupies an entire pavilion in the North Hall of the Las Vegas Convention Center. And in another signal of how far the enterprise has come at CES, Siemens CEO Roland Busch headlined the official opening day on Tuesday with a keynote on industrial AI.

And Siemens took full advantage of the spotlight to announce AI advances in six key industrial enterprise areas:

1. Digital Twin Composer — Siemens' biggest announcement was its new AI-powered platform for creating real-time simulations that go beyond product development and now extend to operations.
2. Nine Copilots — In partnership with Microsoft, Siemens launched industrial AI assistants that can bring intelligence to enterprise processes that include manufacturing, product lifecycle management, design, and simulation.
3. Meta Ray-Ban smart glasses in the enterprise — Siemens is partnering with Meta to bring AI smartglasses to the shop floor. This will allow workers to access hands-free audio in real-time with guidance on processes and procedures, as well as safety insights and feedback loops. 
4. PAVE360 automotive technology — This "system-level" digital twin enables a software-defined vehicle to operate in a simulated environment. 
5. AI-powered life sciences innovation — Bringing research data into digital twins to test molecules and bring important therapies to market up to 50% faster and at a reduced cost.
6. Energy acceleration — Siemens' partner, Commonwealth Fusion Systems, was highlighted for using Siemens' design software to develop commercial fusion, which holds promise for creating affordable, clean energy.

Nvidia has long been a key partner for Siemens, and Nvidia CEO Jensen Huang joined Busch on stage for the keynote, calling Siemens "the operating system of manufacturing plants throughout the world." Huang added that "Siemens is unquestionably at the core of every industry we work in."

The two are also partnering on one of the biggest, most ambitious projects of this generation: AI factories. The combination of Nvidia's AI chips and Siemens' digital twins software is creating digital twin simulations to greatly accelerate the development and deployment of these next-generation data centers for running today's most advanced AI.